Squarespace vs Webflow for Professional Website Designers

Can't decide between using Squarespace or Webflow for your next project?
Today we’ll help you compare the features that a professional website designer should keep in mind.

EASE OF USE
Winner: Squarespace

Squarespace: User-friendly interface with drag-and-drop features, making it easy for both beginners and professional designers.
Webflow: Has a steeper learning curve but offers great flexibility and customization, which some professional designers might prefer.

The undisputed winner in this category is Squarespace. Why?
If you choose to create your own template you will be taken to the following page.
As a professional website designer, it is nice to have a friendly UI that guides you step by step
until you achieve a 'base template' that you can further customize to the client's requirements.

In this sense, Webflow takes a different path, since you have to start from scratch (literally).
Put another way, both platforms offer a rich and easy-to-use UI,
but the workflow with Squarespace feels smoother and more fluid than with Webflow.

AVAILABLE TEMPLATES
Winner: Squarespace

Squarespace: Provides over 160 free, sleek, and fully customizable templates suitable for almost any industry.
Additionally, you can buy templates from 3rd-party marketplaces.
Webflow: Offers way fewer free templates, around 49, but also has an integrated marketplace with over 2000+ paid templates.

When it comes to templates, Squarespace is clearly superior.
In addition to offering three times as many free templates as Webflow, their free templates are incredible! 
Moreover, Squarespace also provides templates tailored to almost any use case, from e-commerce to online courses.
For its part, Webflow offers fewer categories and free templates to choose from.

In short, no matter what your next project is,
Squarespace gives you more template options that you can customize to wow your customers.

E-COMMERCE FEATURES
Tie 

Squarespace: Has robust e-commerce features, including inventory management, a secure checkout process,
Email marketing campaigns, and various payment options.
Webflow: Strong e-commerce functionality, allowing for customizable product pages,
shopping cart design, and automated email updates.

Both Squarespace and Webflow offer strong e-commerce features,
so we've tagged the category with a tie, although there are some caveats.
Out-of-the-box, Squarespace provides rich e-commerce and marketing features in all their plans.
Webflow also offers a number of e-commerce features, but you will need to purchase a specialized e-commerce plan to access them.

So, on the one hand, Squarespace's pricing model is simpler, friendlier, and more flexible.
On the other hand, Webflow uses a less flexible model but with features specifically aimed at high-volume e-commerce websites.
The decision of which is better will ultimately depend on your client's requirements.

ADD-ONS AND INTEGRATIONS:
Tie 

Squarespace: Integrates with a wide range of third-party services through extensions
that include business tools, finance, inventory & products, sales & marketing, shipping, and more.
Webflow: Easy to integrate with popular tools like Google Analytics, Google Maps, and Meta Pixel,
and also allows custom code injection and API access for more advanced integrations.

Again we have a tie, sort of.
Both Squarespace and Webflow allow you to integrate with almost any service you can imagine.
The difference lies in how they do it.

Squarespace has an 'extensions marketplace', from which you can install third-party services with a couple of clicks.
Webflow, for its part, only has native integration for a handful of services such as Google Analytics.
To connect any other third-party applications, you will have to do it the old-fashioned way, using APIs.

Overall, Squarespace focuses on making everything easy for the professional website designer,
while Webflow provides similar functionality, but that requires a little more effort on your part.